Branding & Identity
Logo Design & Brand Establishment | Apparel & Merch Production | Business Cards & Other Stationery
5 Minute Soccer Coach
Brand Identity for Coaching App | Sole Designer, Cherry Kiss Designs, LLC
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Following a referral from a long-time freelance client, Hashtag Media, 5 Minute Soccer Coach sought a modern, minimal brand identity designed to appeal to a more mature, tech-savvy athletic audience. The existing branding lacked the energy and visual impact needed to attract new users to the app. I developed a refreshed identity system, including a new logo, business cards, and app mockups, creating a cohesive and more engaging brand presence. Following the rebrand, the app’s user base doubled.
Shadow Limousine
Brand Identity for Limousine Service | Sole Designer, Cherry Kiss Designs, LLC
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Shadow Limousine sought an elevated brand identity that would appeal to a stylish, younger clientele, with a particular focus on women seeking premium transportation for nights out and special occasions. I developed an elegant, sophisticated visual identity across the logo, business cards, and rack cards, using a sleek color palette and refined design elements to create a cohesive luxury aesthetic. The refreshed branding helped strengthen the company’s visual presence and contributed to a significant increase in bookings.
GiGi’s Bella Bags
Brand Identity for Designer Handbags | Sole Designer, Cherry Kiss Designs, LLC
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GiGi’s Bella Bags sought a sophisticated, feminine identity for her luxury handbag brand. I developed a refined pink and black visual system centered around an elegant, versatile logo, then extended the branding across business cards and personalized thank-you cards. The cohesive identity combined thoughtful typography, color, and composition to create a polished and memorable customer experience, resulting in a 50% increase in sales almost immediately.
Happy Bouncy Things
Brand Identity for Bounce House Rentals | Sole Designer, Signs By Tomorrow
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Happy Bouncy Things needed a playful, family-friendly identity that captured the excitement of its bounce house rental experience. At the owners’ request, I incorporated their children into the logo to create a personal and approachable brand that emphasized fun and family. I extended the colorful visual identity across business cards, coroplast signs, and branded T-shirt mockups, creating a cohesive look that helped establish a strong presence as the business launched.
Additional Projects
Below are some additional logos that I’ve created throughout my career and take much pride in.
